Social Media Marketing

Social media isn’t just about staying active — it’s about staying relevant. The right strategy turns content into conversation, followers into customers, and posts into real business growth.

At Pretzel Marketing, we combine storytelling, strategy, and performance data to create content that’s not only scroll-stopping but also revenue-driving. From content planning to engagement tactics and performance analysis, we help you show up consistently — and convert confidently.

Let's Talk

selective focus photography of woman holding phone

Strategic Social Media Management

We begin by analyzing your current social presence — looking at what’s working, what’s not, and where opportunities lie across platforms like Instagram, Facebook, TikTok, and LinkedIn. We review audience insights, engagement data, and competitor benchmarks to craft a channel-specific growth plan.

Not all platforms are created equal. We help you focus where it matters most.

Step 1: Audit & Platform Strategy

Step 2: Content Planning & Creative Production

Step 3: Engagement & Community Management

Step 4: Performance Tracking & Optimization

From idea to execution, we develop content that’s aligned with your brand voice, audience behavior, and platform trends. This includes content calendars, post design, short-form video, and more — tailored for each channel and optimized for engagement.

We don’t just make content — we create conversations and community.

Your followers want to feel seen, heard, and valued. We help you build meaningful relationships through proactive engagement, DMs, comments, and community interaction that strengthens trust and brand loyalty.

Good social media doesn’t broadcast — it builds connection.

We track every post, comment, and campaign to understand what’s working. Then we double down on the best content types, timing, hashtags, and strategies to continuously improve your results.

Social media success isn’t a fluke — it’s a formula.

Frequently asked questions

What platforms do you manage?

We manage Instagram, Facebook, TikTok, and YouTube. We’ll help you focus on the right platforms based on your business, audience, and goals — rather than trying to be everywhere.

How often will you post on my social media?

Posting frequency depends on your goals and package, but we typically recommend 3–5 times per week for optimal visibility and engagement. We’ll align content strategy with your bandwidth, priorities, and growth pace.

Do you handle comments and DMs too?

Yes — we offer community management as part of our service, including responding to comments, engaging with your audience, and managing basic customer inquiries. If you have a team that prefers to handle messages, we’ll create a system that supports that too.

Will I be involved in the content creation process?

Absolutely. We collaborate with you to develop a content calendar that reflects your brand and voice. You’ll have a chance to review and approve content before it goes live, and we’re always open to feedback as we iterate.

Ready to Twist Your Brand Into Shape?

Let’s create something bold, scroll-stopping, and built to make your audience care.

Book a free discovery call — no pressure, just smart ideas and real strategy.

Have questions? Email us directly:

pretzelmarketing.digital@gmail.com

Social Media Marketing

Strategic Social Media Management

Frequently asked questions

Ready to Twist Your Brand Into Shape?

PRETZEL MARKETING

Big ideas for small businesses — powered by purpose, personality, and real strategy.

pretzelmarketing.digital@gmail.com